{"id":4206,"date":"2017-03-26T01:20:18","date_gmt":"2017-03-26T05:20:18","guid":{"rendered":"https:\/\/www.carchat24.com\/?p=4206"},"modified":"2022-05-01T15:26:26","modified_gmt":"2022-05-01T19:26:26","slug":"brian-pasch-hosts-jeff-sterns-auto-marketing-now","status":"publish","type":"post","link":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/","title":{"rendered":"Brian Pasch hosts Jeff Sterns on Auto Marketing Now"},"content":{"rendered":"<p><span style=\"color: #000000;font-family: Calibri\">Jeff Sterns recently sat down for a taping with Brian Pasch in CBT News\u2019s Atlanta studio to discuss chat and technology, and its impact on the industry. They also discussed new CarChat24 innovations, like chat to call and chat to video hot transfers to the dealership, <a href=\"https:\/\/carchat24.com\/blog\/chat-best-practices\/video-jeff-sterns-brian-pasch-discuss-signalr\/\">SignalR<\/a>, Facebook Messenger Chat, and videos played through the chat window. <\/span><\/p>\n<p><span style=\"color: #000000;font-family: Calibri\">Sterns and Pasch talked about the importance of live chat and text on dealer websites as an additional means to engage shoppers in the modern era \u2013 and cost-effective. More details about the interview are <a href=\"https:\/\/www.linkedin.com\/pulse\/jeff-sterns-joins-brian-pasch-auto-marketing-now-segment-lapointe\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jeff Sterns recently sat down for a taping with Brian Pasch in CBT News\u2019s Atlanta studio to discuss chat and technology, and its impact on the industry. They also discussed new CarChat24 innovations, like chat to call and chat to video hot transfers to the dealership, SignalR, Facebook Messenger Chat, and videos played through the [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4207,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[27],"tags":[215,61,240,348,224],"class_list":["post-4206","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-news","tag-auto-marketing-now","tag-brian-pasch","tag-cbt-news","tag-facebook-messenger","tag-website-text","post_format-post-format-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brian Pasch hosts Jeff Sterns on Auto Marketing Now<\/title>\n<meta name=\"description\" content=\"Jeff Sterns recently sat down for a taping with Brian Pasch in CBT News\u2019s Atlanta studio to discuss chat and technology, and its impact on the industry.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brian Pasch hosts Jeff Sterns on Auto Marketing Now\" \/>\n<meta property=\"og:description\" content=\"Jeff Sterns recently sat down for a taping with Brian Pasch in CBT News\u2019s Atlanta studio to discuss chat and technology, and its impact on the industry.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/\" \/>\n<meta property=\"og:site_name\" content=\"CarChat24 Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CarChat24\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-26T05:20:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-01T19:26:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2017\/03\/Jeff-Sterns-Brian-Pasch-CBT-News.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"282\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nick\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@CarChat24\" \/>\n<meta name=\"twitter:site\" content=\"@CarChat24\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nick\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/\"},\"author\":{\"name\":\"Nick\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/b820d0981564534a7b1e1c3a6cdf7bd4\"},\"headline\":\"Brian Pasch hosts Jeff Sterns on Auto Marketing Now\",\"datePublished\":\"2017-03-26T05:20:18+00:00\",\"dateModified\":\"2022-05-01T19:26:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/\"},\"wordCount\":102,\"publisher\":{\"@id\":\"\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/Jeff-Sterns-Brian-Pasch-CBT-News.jpg\",\"keywords\":[\"Auto Marketing Now\",\"Brian Pasch\",\"CBT News\",\"Facebook Messenger\",\"website text\"],\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/\",\"url\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/\",\"name\":\"Brian Pasch hosts Jeff Sterns on Auto Marketing Now\",\"isPartOf\":{\"@id\":\"\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/Jeff-Sterns-Brian-Pasch-CBT-News.jpg\",\"datePublished\":\"2017-03-26T05:20:18+00:00\",\"dateModified\":\"2022-05-01T19:26:26+00:00\",\"description\":\"Jeff Sterns recently sat down for a taping with Brian Pasch in CBT News\u2019s Atlanta studio to discuss chat and technology, and its impact on the industry.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/Jeff-Sterns-Brian-Pasch-CBT-News.jpg\",\"contentUrl\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/Jeff-Sterns-Brian-Pasch-CBT-News.jpg\",\"width\":500,\"height\":282,\"caption\":\"Jeff Sterns on Auto Marketing Now segment of CBT News with Brian Pasch discusses dealership website chat and text technology.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"CarChat24\",\"item\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Brian Pasch hosts Jeff Sterns on Auto Marketing Now\"}]},{\"@type\":\"WebSite\",\"@id\":\"\\\/#website\",\"url\":\"\\\/\",\"name\":\"CarChat24 Blog\",\"description\":\"Auto Dealer Live Chat\",\"publisher\":{\"@id\":\"\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"\\\/#organization\",\"name\":\"CarChat24\",\"url\":\"\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/carchat24.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/04\\\/NEW-CARCHAT24-LOGO.png\",\"contentUrl\":\"https:\\\/\\\/carchat24.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/04\\\/NEW-CARCHAT24-LOGO.png\",\"width\":2550,\"height\":878,\"caption\":\"CarChat24\"},\"image\":{\"@id\":\"\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/CarChat24\",\"https:\\\/\\\/x.com\\\/CarChat24\"]},{\"@type\":\"Person\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/b820d0981564534a7b1e1c3a6cdf7bd4\",\"name\":\"Nick\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6983c424b767e35b08cbfcde57bf8297dbf0b2ddd8145e8c8d9a5308623eaea5?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6983c424b767e35b08cbfcde57bf8297dbf0b2ddd8145e8c8d9a5308623eaea5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6983c424b767e35b08cbfcde57bf8297dbf0b2ddd8145e8c8d9a5308623eaea5?s=96&d=mm&r=g\",\"caption\":\"Nick\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Brian Pasch hosts Jeff Sterns on Auto Marketing Now","description":"Jeff Sterns recently sat down for a taping with Brian Pasch in CBT News\u2019s Atlanta studio to discuss chat and technology, and its impact on the industry.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/","og_locale":"en_US","og_type":"article","og_title":"Brian Pasch hosts Jeff Sterns on Auto Marketing Now","og_description":"Jeff Sterns recently sat down for a taping with Brian Pasch in CBT News\u2019s Atlanta studio to discuss chat and technology, and its impact on the industry.","og_url":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/","og_site_name":"CarChat24 Blog","article_publisher":"https:\/\/www.facebook.com\/CarChat24","article_published_time":"2017-03-26T05:20:18+00:00","article_modified_time":"2022-05-01T19:26:26+00:00","og_image":[{"width":500,"height":282,"url":"https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2017\/03\/Jeff-Sterns-Brian-Pasch-CBT-News.jpg","type":"image\/jpeg"}],"author":"Nick","twitter_card":"summary_large_image","twitter_creator":"@CarChat24","twitter_site":"@CarChat24","twitter_misc":{"Written by":"Nick"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/#article","isPartOf":{"@id":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/"},"author":{"name":"Nick","@id":"\/#\/schema\/person\/b820d0981564534a7b1e1c3a6cdf7bd4"},"headline":"Brian Pasch hosts Jeff Sterns on Auto Marketing Now","datePublished":"2017-03-26T05:20:18+00:00","dateModified":"2022-05-01T19:26:26+00:00","mainEntityOfPage":{"@id":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/"},"wordCount":102,"publisher":{"@id":"\/#organization"},"image":{"@id":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/#primaryimage"},"thumbnailUrl":"https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2017\/03\/Jeff-Sterns-Brian-Pasch-CBT-News.jpg","keywords":["Auto Marketing Now","Brian Pasch","CBT News","Facebook Messenger","website text"],"articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/","url":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/","name":"Brian Pasch hosts Jeff Sterns on Auto Marketing Now","isPartOf":{"@id":"\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/#primaryimage"},"image":{"@id":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/#primaryimage"},"thumbnailUrl":"https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2017\/03\/Jeff-Sterns-Brian-Pasch-CBT-News.jpg","datePublished":"2017-03-26T05:20:18+00:00","dateModified":"2022-05-01T19:26:26+00:00","description":"Jeff Sterns recently sat down for a taping with Brian Pasch in CBT News\u2019s Atlanta studio to discuss chat and technology, and its impact on the industry.","breadcrumb":{"@id":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/#primaryimage","url":"https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2017\/03\/Jeff-Sterns-Brian-Pasch-CBT-News.jpg","contentUrl":"https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2017\/03\/Jeff-Sterns-Brian-Pasch-CBT-News.jpg","width":500,"height":282,"caption":"Jeff Sterns on Auto Marketing Now segment of CBT News with Brian Pasch discusses dealership website chat and text technology."},{"@type":"BreadcrumbList","@id":"https:\/\/www.carchat24.com\/blog\/news\/brian-pasch-hosts-jeff-sterns-auto-marketing-now\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"CarChat24","item":"https:\/\/www.carchat24.com\/blog\/"},{"@type":"ListItem","position":2,"name":"News","item":"https:\/\/www.carchat24.com\/blog\/news\/"},{"@type":"ListItem","position":3,"name":"Brian Pasch hosts Jeff Sterns on Auto Marketing Now"}]},{"@type":"WebSite","@id":"\/#website","url":"\/","name":"CarChat24 Blog","description":"Auto Dealer Live Chat","publisher":{"@id":"\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"\/#organization","name":"CarChat24","url":"\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"\/#\/schema\/logo\/image\/","url":"https:\/\/carchat24.com\/blog\/wp-content\/uploads\/2015\/04\/NEW-CARCHAT24-LOGO.png","contentUrl":"https:\/\/carchat24.com\/blog\/wp-content\/uploads\/2015\/04\/NEW-CARCHAT24-LOGO.png","width":2550,"height":878,"caption":"CarChat24"},"image":{"@id":"\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/CarChat24","https:\/\/x.com\/CarChat24"]},{"@type":"Person","@id":"\/#\/schema\/person\/b820d0981564534a7b1e1c3a6cdf7bd4","name":"Nick","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/6983c424b767e35b08cbfcde57bf8297dbf0b2ddd8145e8c8d9a5308623eaea5?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6983c424b767e35b08cbfcde57bf8297dbf0b2ddd8145e8c8d9a5308623eaea5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6983c424b767e35b08cbfcde57bf8297dbf0b2ddd8145e8c8d9a5308623eaea5?s=96&d=mm&r=g","caption":"Nick"}}]}},"_links":{"self":[{"href":"https:\/\/www.carchat24.com\/blog\/wp-json\/wp\/v2\/posts\/4206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.carchat24.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.carchat24.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.carchat24.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.carchat24.com\/blog\/wp-json\/wp\/v2\/comments?post=4206"}],"version-history":[{"count":1,"href":"https:\/\/www.carchat24.com\/blog\/wp-json\/wp\/v2\/posts\/4206\/revisions"}],"predecessor-version":[{"id":5323,"href":"https:\/\/www.carchat24.com\/blog\/wp-json\/wp\/v2\/posts\/4206\/revisions\/5323"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.carchat24.com\/blog\/wp-json\/wp\/v2\/media\/4207"}],"wp:attachment":[{"href":"https:\/\/www.carchat24.com\/blog\/wp-json\/wp\/v2\/media?parent=4206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.carchat24.com\/blog\/wp-json\/wp\/v2\/categories?post=4206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.carchat24.com\/blog\/wp-json\/wp\/v2\/tags?post=4206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}