{"id":4643,"date":"2022-06-13T13:40:48","date_gmt":"2022-06-13T17:40:48","guid":{"rendered":"https:\/\/www.carchat24.com\/?p=4643"},"modified":"2022-06-14T10:02:48","modified_gmt":"2022-06-14T14:02:48","slug":"maintain-dealership-revenue-sales-slow","status":"publish","type":"post","link":"https:\/\/www.carchat24.com\/blog\/lead-generation\/maintain-dealership-revenue-sales-slow\/","title":{"rendered":"How to Maintain Car Dealership Revenue When Sales Are Slow"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-4646\" src=\"https:\/\/carchat24.com\/blog\/wp-content\/uploads\/2018\/10\/car-sales-down-1024x512.jpg\" alt=\"Preserve Revenue When Sales Are Down\" width=\"960\" height=\"480\" srcset=\"https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2018\/10\/car-sales-down-1024x512.jpg 1024w, https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2018\/10\/car-sales-down-300x150.jpg 300w, https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2018\/10\/car-sales-down-768x384.jpg 768w, https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2018\/10\/car-sales-down-640x320.jpg 640w, https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2018\/10\/car-sales-down-460x230.jpg 460w, https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2018\/10\/car-sales-down.jpg 1280w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>When car sales are flat, dealers need to find ways to maintain revenue. That means engaging with shoppers and convincing them to do business with your dealership at a time when many are just not buying. Here\u2019s how live chat can help you can win their business:<\/p>\n<h2>More and Better Opportunities on Your Website<\/h2>\n<p>Smart automotive dealers already know the <a href=\"https:\/\/carchat24.com\/blog\/live-chat\/six-reasons\/\">value of adding live chat to their websites<\/a>. But when the going gets tough, live chat is often one of the first tools to be removed from dealer websites. That is a big mistake, because live chat allows dealerships to:<\/p>\n<ul>\n<li><strong>Increase leads and sales.<br \/>\n<\/strong>With live chat operators who are trained for conversations that convert, live chats will yield more set appointments and cars sold.<\/li>\n<li><strong>Keep shoppers focused on your dealership.<\/strong><br \/>\nReduce your website\u2019s bounce rate with live chat by engaging with customers before they leave to go to a competitor\u2019s site.<\/li>\n<li><strong>Cut costs.<\/strong><br \/>\nChat conversations allow dealerships to engage more shoppers effectively, and open additional communication avenues.<\/li>\n<\/ul>\n<p>Consider having a <a href=\"https:\/\/www.carchat24.com\/managed-chat\/\">managed chat provider<\/a> chat with the shoppers on your website. That will free your staff to engage with in-store customers and increase sales volume. Experience and expertise are key factors in choosing the right managed chat solution.<\/p>\n<h2>Optimize Other Digital Marketing Efforts<\/h2>\n<p>Car buyers aren\u2019t limiting themselves to one device or source of information. When sales at your dealership are not so good, you cannot afford to be limited to one source of lead generation.<\/p>\n<p>Integrate live chat into your strategy and have conversations with online shoppers across several different marketing channels. Innovative chat providers like <a href=\"https:\/\/carchat24.com\/blog\/\">CarChat24<\/a>\u00a0deliver chat solutions for dealers across communication channels including SMS text messaging and <a href=\"https:\/\/carchat24.com\/blog\/news\/list-vehicle-inventory-facebook-marketplace\/\">Facebook Marketplace<\/a>.<\/p>\n<p>CarChat24&#8217;s live chat software now integrates with Facebook Messenger. Whether your marketing efforts on the social platform are organic or paid through Facebook Ads, dealers can integrate live chat into their social media strategy.<\/p>\n<h2>Consumer Confidence<\/h2>\n<p>With the exception of purchasing a home, buying a car is the single-most emotionally driven purchase most people will ever make. Customers need to feel that they are making the right purchasing decision from the right place.<\/p>\n<p>Each person will have their own unique wants and needs when purchasing a vehicle. Use live chat to provide a dynamic, human-to-human interaction to meet the needs of your customers. Shoppers will be confident they are making the right choice.<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"font-size: 150%;\">Ready to get more from your dealership&#8217;s website with live chat?<br \/>\nContact us <strong><a href=\"https:\/\/www.carchat24.com\/#contact-sales\">here<\/a><\/strong>, call\u00a0<a href=\"tel:1-800-510-7567\"><strong>1-800-510-7567<\/strong><\/a>, or <a href=\"http:\/\/m.me\/CarChat24\">send us a message on Facebook for more info!<\/a><\/h3>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When car sales are flat, dealers need to find ways to maintain revenue. Here\u2019s how live chat can help you can win more business\u2026<\/p>\n","protected":false},"author":3,"featured_media":4646,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-4643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lead-generation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Maintain Car Dealership Revenue When Sales Are Slow<\/title>\n<meta name=\"description\" content=\"When car sales are flat, dealers need to find ways to maintain revenue. 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Here\u2019s how live chat can help you can win more business\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.carchat24.com\/blog\/lead-generation\/maintain-dealership-revenue-sales-slow\/\" \/>\n<meta property=\"og:site_name\" content=\"CarChat24 Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CarChat24\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-13T17:40:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-14T14:02:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.carchat24.com\/blog\/wp-content\/uploads\/2018\/10\/car-sales-down.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"640\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nick\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@CarChat24\" \/>\n<meta name=\"twitter:site\" content=\"@CarChat24\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nick\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/lead-generation\\\/maintain-dealership-revenue-sales-slow\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/lead-generation\\\/maintain-dealership-revenue-sales-slow\\\/\"},\"author\":{\"name\":\"Nick\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/b820d0981564534a7b1e1c3a6cdf7bd4\"},\"headline\":\"How to Maintain Car Dealership Revenue When Sales Are Slow\",\"datePublished\":\"2022-06-13T17:40:48+00:00\",\"dateModified\":\"2022-06-14T14:02:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/lead-generation\\\/maintain-dealership-revenue-sales-slow\\\/\"},\"wordCount\":442,\"publisher\":{\"@id\":\"\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/lead-generation\\\/maintain-dealership-revenue-sales-slow\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/10\\\/car-sales-down.jpg\",\"articleSection\":[\"Lead Generation\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/lead-generation\\\/maintain-dealership-revenue-sales-slow\\\/\",\"url\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/lead-generation\\\/maintain-dealership-revenue-sales-slow\\\/\",\"name\":\"How to Maintain Car Dealership Revenue When Sales Are Slow\",\"isPartOf\":{\"@id\":\"\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/lead-generation\\\/maintain-dealership-revenue-sales-slow\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/lead-generation\\\/maintain-dealership-revenue-sales-slow\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.carchat24.com\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/10\\\/car-sales-down.jpg\",\"datePublished\":\"2022-06-13T17:40:48+00:00\",\"dateModified\":\"2022-06-14T14:02:48+00:00\",\"description\":\"When car sales are flat, dealers need to find ways to maintain revenue. 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